Conjoint Analysis Tools Online
Measure what customers value. Rating-based conjoint estimates part-worths from profile ratings; choice-based conjoint uses a conditional logit model on choice tasks and adds willingness to pay.
Conjoint Analysis Calculator (Rating-Based)
Part-worth utilities and attribute importance from ratings of product profiles, at aggregate and individual level.
Replaces SPSS ConjointChoice-Based Conjoint (CBC) Analysis
Conditional logit estimation of part-worths from choice tasks, with attribute importance and willingness to pay.
Replaces Sawtooth · R mlogitConjoint Analysis Calculator (Rating-Based)
Use rating-based conjoint when respondents score full product profiles from an orthogonal or fractional factorial design.
Choice-Based Conjoint (CBC) Analysis
Use CBC when respondents choose between alternatives in repeated choice sets, the most realistic and now most common form of conjoint analysis.
Other categories
Data cleaning and preparation · Describe and explore · Compare means · Nonparametric tests · Correlation and regression · Bayesian statistics · Categorical data · Reliability and agreement · Multivariate analysis · Structural equation modeling · Econometrics and time series · Panel data and causal inference · Survival, clinical and meta-analysis · Study planning and calculators · PLS-SEM